As a UX/UI Designer with over 20 years of industry experience, I've worked both in-house and agency side for large global e-commerce retailers, financial providers and B2B Enterprise SaaS organisations. Having gained 13+ years of experience specifically in the field of UX, I am passionate about creating intuitive, data-driven, user-friendly experiences that best serve users and drive business growth.

As a 'Full Stack' User Experience professional, I enjoy taking on broad roles covering Design (UX+UI) & Research. Either joining and collaborating with a wider project/product team or leading and driving a project solo from a UX perspective.